A showcase of Leeds Beckett University's students in the School of Public Relations and Journalism
by Eva Mitchell Social media is one of the largest platforms organisations use to promote their brand. Consumer awareness of social brand endorsements is rapidly
by Beth-Emma Clennell As part of National Blood Week, The NHS Blood and Transplant and Engine Group’s agency MHP Communications came together to form a
by Tom Southern Influencer marketing is the popular trend that is rapidly growing and will explode in 2017 without a doubt. The influence and power
by Tom Southern Starting University is a daunting experience for everyone and there are so many new experiences that you have to get used to.
by Shara Teague It seemed to be going so well for Uber when they emerged in 2012; firstly reaching London and the rest of the
by Abbie Wilson In its recent Valentine’s Day campaign, fabric Softener brand Snuggle invited consumers to create personalized videos with the help of mascot Snuggle
